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~person:"Giraldo, Catalina Jaramillo"
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Giraldo, Catalina Jaramillo
Rivera Rodríguez, Hugo Alberto
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Malaver Rojas, Marleny Natalia
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Turbulence Business Environment : Case Soft Drinks Sector (Turbulencia Empresarial En Colombia: Caso Sector Bebidas No Alcohólicas)
Rivera Rodríguez, Hugo Alberto
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2010
The paper presents strategic analysis of the soft drinks sector in Colombia, including a study of turbulence business environment, analysis of market forces, study of competitors and strategic crowding
Persistent link: https://www.econbiz.de/10013136292
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