Turbulencia Empresarial en Colombia : El Caso Del Sector de Ensamble Automotriz (Turbulence Business Environment in Colombia: The Car Assembly Sector)
In the past five years, companies have been confronted with an environment principally by the presence uncertainty, dynamism and complexity. Uncertainty evident when making decisions, without being able to have certainty about what can happen to the company, the dynamic look is accomplished by the permanent change in the customer needs and the emergence of new products, which causes increased competition for price, and the complexity can be identified in the emergence of new actors that must interact to conduct a transaction. Many companies have failed to address this situation in the best way, which has led them to present financial problems. One reason is the lack of perception environment. This paper uses the study of the car assembly sector using a quantitative overcrowding, overcrowding qualitative analysis performance, competitive landscape, competitive study, called the sector sustainable potential growth, erosion rates and market forces
Year of publication: |
2011
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Authors: | Rivera Rodríguez, Hugo Alberto ; Calderon, Deirra J. ; Cabezas, Paola A. |
Publisher: |
[S.l.] : SSRN |
Subject: | Kfz-Industrie | Automotive industry | Kolumbien | Colombia |
Saved in:
freely available
Extent: | 1 Online-Ressource (44 p) |
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Series: | |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments March 9, 2011 erstellt |
Other identifiers: | 10.2139/ssrn.1836479 [DOI] |
Classification: | M10 - Business Administration. General |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014182395
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