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Value differentiation in agriculture: driving forces and complementarities
Goodhue, Rachael E.; Rausser, Gordon C. - In: Vertical relationships and coordination in the food …, (pp. 93-112). 1999
Persistent link: https://www.econbiz.de/10001419528
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Interactions between incentive instruments : contracts and quality in processing tomatoes
Goodhue, Rachael E.; Mohapatra, Sandeep; Rausser, Gordon C. - In: American journal of agricultural economics 92 (2010) 5, pp. 1283-1293
Persistent link: https://www.econbiz.de/10009238931
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Reading the fine print in agricultural contracts : conventional contract clauses, risks and returns
Goodhue, Rachael E.; Hoffmann, Sandra - In: American journal of agricultural economics 88 (2006) 5, pp. 1237-1243
Persistent link: https://www.econbiz.de/10003399967
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Production and marketing
Goodhue, Rachael E.; Rausser, Gordon C. - 2001
Persistent link: https://www.econbiz.de/10001632249
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Basic marketing : a global-managerial approach
Perreault, William D.; McCarthy, Edmund Jerome - 2005 - 15. ed., internat. ed
Persistent link: https://www.econbiz.de/10001950109
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Social issues of marketing in the American economy
Furuhashi, Y. Hugh; McCarthy, Edmund Jerome - In: Marketing and the common good : essays from Notre Dame …, (pp. 93-101). 2014
Persistent link: https://www.econbiz.de/10009774186
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Basic marketing : a global-managerial approach
Cannon, Joseph P.; Perreault, William D.; McCarthy, … - 2008 - 16. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003348494
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Basic marketing : a marketing strategy planning approach
Perreault, William D.; Cannon, Joseph P.; McCarthy, … - 2009 - 17. ed., internat. ed
Persistent link: https://www.econbiz.de/10003739857
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Basic marketing : a marketing strategy planning approach
Perreault, William D. - 2011 - 18. ed., international student ed.
Persistent link: https://www.econbiz.de/10013469418