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~person:"Gou, Qinglong"
~person:"Lai, K.K."
~subject:"Unternehmenskooperation"
~type:"article"
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Unternehmenskooperation
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Gou, Qinglong
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Liang, Liang
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Applications of management science ; 15
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Omega : the international journal of management science
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ECONIS (ZBW)
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Cooperative public service advertising strategies for a supply chain system
He, Yi
;
Gou, Qinglong
;
Liang, Liang
;
Huang, Zhimin
; …
-
2012
Persistent link: https://www.econbiz.de/10009524922
Saved in:
2
Supply chain coordination through cooperative advertising with reference price effect
Zhang, Juan
;
Gou, Qinglong
;
Liang, Liang
;
Huang, Zhimin
- In:
Omega : the international journal of management science
41
(
2013
)
2
,
pp. 345-353
Persistent link: https://www.econbiz.de/10009682175
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