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~person:"Guo, Chiquan"
~person:"Laplaca, Peter J."
~person:"Monroe, Kent B."
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Letter from the Editor
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Guo, Chiquan
Laplaca, Peter J.
Monroe, Kent B.
LaPlaca, Peter J.
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Industrial marketing management : the international journal for industrial and high-tech firms
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Streamlining interfunctional coordination in industrial SMEs : insights from market-oriented managers
Wang, Yong Jian
;
LaPlaca, Peter J.
;
Zhu, Ying
;
Hao, Andy Wei
- In:
Journal of general management
42
(
2016/2017
)
3
,
pp. 31-40
Persistent link: https://www.econbiz.de/10011708503
Saved in:
2
Implementing interfunctionally-coordinated market orientation in industrial SMEs : lessons learned in commodity markets
Wang, Yong Jian
;
LaPlaca, Peter J.
;
Guo, Chiquan
;
Hao, …
- In:
Journal of managerial issues : JMI
29
(
2017
)
4
,
pp. 428-449
Persistent link: https://www.econbiz.de/10011771215
Saved in:
3
What are the benefits of unit pricing?
Monroe, Kent B.
;
LaPlaca, Peter J.
- In:
Journal of marketing
36
(
1972
)
3
,
pp. 16-22
Persistent link: https://www.econbiz.de/10002507739
Saved in:
4
Industrial Marketing Management
Laplaca, Peter J.
- In:
Industrial marketing management : the international …
37
(
2008
)
2
,
pp. 117-119
Persistent link: https://www.econbiz.de/10007978372
Saved in:
5
Improving B2B marketing processes
Laplaca, Peter J.
- In:
Industrial marketing management : the international …
38
(
2009
)
3
,
pp. 237-238
Persistent link: https://www.econbiz.de/10008225939
Saved in:
6
Knowledge is a terrible thing to waste
Laplaca, Peter J.
- In:
Industrial marketing management : the international …
38
(
2009
)
2
,
pp. 145-147
Persistent link: https://www.econbiz.de/10008225952
Saved in:
7
Letter to the Editor
Laplaca, Peter J.
- In:
Industrial marketing management : the international …
36
(
2007
)
6
,
pp. 691-693
Persistent link: https://www.econbiz.de/10008227707
Saved in:
8
Letter from the Editor
Laplaca, Peter J.
- In:
Industrial marketing management : the international …
38
(
2009
)
7
,
pp. 699-701
Persistent link: https://www.econbiz.de/10008317134
Saved in:
9
The impact of outsourcing on B2B marketing
Laplaca, Peter J.
- In:
Industrial marketing management : the international …
38
(
2009
)
4
,
pp. 373-375
Persistent link: https://www.econbiz.de/10008262376
Saved in:
10
IMP 2007—Exploiting the B2B knowledge network: New perspectives and core concepts
Laplaca, Peter J.
- In:
Industrial marketing management : the international …
38
(
2009
)
5
,
pp. 491-492
Persistent link: https://www.econbiz.de/10008272362
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