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This study explores the role of the Internet in export marketing. The data was gathered based on a survey of 61 Lebanese manufacturing firms engaged in exporting. The findings indicate a positive relationship between Website ownership, average annual sales volume and export. The findings further...
Persistent link: https://www.econbiz.de/10014838231
Purpose – The purpose of this research is to explore the incentives to export that Lebanese entrepreneurs face when engaging in international business. Design/methodology/approach – The study was based on an empirical investigation of the incentives to export that Lebanese firms face when...
Persistent link: https://www.econbiz.de/10014903053