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Hardie, Bruce G.S.
Danaher, Peter J.
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RESEARCH NOTES AND COMMUNICATIONS - Marketing-Mix Variables and the Diffusion of Successive Generations of a Technological Innovation
Danaher, Peter J.
;
Hardie, Bruce G.S.
;
Putsis Jr, William P.
- In:
Journal of marketing research : JMR
38
(
2001
)
4
,
pp. 501-514
Persistent link: https://www.econbiz.de/10006656371
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2
Bacon With Your Eggs? Applications of a New Bivariate Beta-Binomial Distribution
Danaher, Peter J.
;
Hardie, Bruce G.S.
- In:
The American Statistician
59
(
2005
)
November
,
pp. 282-286
Persistent link: https://www.econbiz.de/10005732405
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