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Sales management : a global perspective
Honeycutt, Earl D.; Ford, John B.; Simintiras, Antonis C. - 2003
Persistent link: https://www.econbiz.de/10001724919
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An experimental examination of equivalence failures in multicultural comparative research
Case, F. Mark; Ford, John B.; Markowski, Edward P.; … - In: Journal of marketing theory and practice 21 (2013) 1, pp. 71-90
Persistent link: https://www.econbiz.de/10009729467
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Sales management : a global perspective
Honeycutt, Earl D.; Ford, John B.; Simintiras, Antonis C. - 2003
Persistent link: https://www.econbiz.de/10004718741
Cover Image
An experimental examination of equivalence failures in multicultural comparative research
Case, F. Mark; Ford, John B.; Markowski, Edward; … - In: Journal of marketing theory and practice 21 (2013) 1, pp. 71-90
Persistent link: https://www.econbiz.de/10010117351
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Assessing Russian consumers' imported versus domestic product bias
Thelen, Shawn; Ford, John B.; Honeycutt, Earl D. - In: Thunderbird international business review 48 (2006) 5, pp. 687-704
Persistent link: https://www.econbiz.de/10007282253
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The impact of regional affiliation on consumer perceptions of relationships among behavioral constructs
Thelen, Shawn; Ford, John B.; Honeycutt, Earl D. - In: Journal of business research : JBR 59 (2006) 9, pp. 965-973
Persistent link: https://www.econbiz.de/10007295795