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Huang, Pei
Fan, Xiaojun
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International journal of market research : JMRS ; the journal of the Market Research Society
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Factors influencing consumer behaviour towards store brand : a meta-analysis
Fan, Xiaojun
;
Qian, Yi
;
Huang, Pei
- In:
International journal of market research : JMRS ; the …
54
(
2012
)
3
,
pp. 407-430
Persistent link: https://www.econbiz.de/10009562241
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