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II The Sages Speak: Invited Es...
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Huber, Joel
Lehmann, Donald R.
246
Winer, Russell S.
24
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22
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16
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15
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Marketing letters : a journal of research in marketing
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Editorial: relaunching marketing letters
Bradlow, Eric T.
;
Golder, Peter N.
;
Huber, Joel
;
Jap, …
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
4
,
pp. 311-314
Persistent link: https://www.econbiz.de/10012417684
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2
Reflections on the replication corner : in praise of conceptual replications
Lynch, John G.
;
Bradlow, Eric T.
;
Huber, Joel
;
Lehmann, …
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 333-342
Persistent link: https://www.econbiz.de/10011428851
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3
Commentaries on "Scale use and abuse : toward best practices in the deployment of scales"
Katsikeas, Constantine S.
;
Madan, Shilpa
;
Brendl, C. Miguel
- In:
Journal of consumer psychology : JCP ; the official …
33
(
2023
)
1
,
pp. 244-258
Persistent link: https://www.econbiz.de/10014289829
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