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Journal of consumer behaviour : an international research review
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Chinese consumer ethnocentrism : a field experiment
Bi, Xiao Gang
;
Gunessee, Sailesh
;
Hoffmann, Robert
; …
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
3
,
pp. 252-263
Persistent link: https://www.econbiz.de/10009575335
Saved in:
2
Chinese consumer ethnocentrism: A field experiment
Bi, Xiaogang
;
Gunessee, Sailesh
;
Hoffmann, Robert
;
Hui, …
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
3
,
pp. 252-264
Persistent link: https://www.econbiz.de/10009983161
Saved in:
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