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Strategic marketing and business performance : a study in three European ‘engineering countries’
Jaakkola, Matti; Möller, K. E. Kristian; Parvinen, Petri; … - In: Industrial marketing management : the international … 39 (2010) 8, pp. 1300-1310
Persistent link: https://www.econbiz.de/10008807125
Cover Image
Strategic marketing and business performance: A study in three European ‘engineering countries’
Jaakkola, Matti; Möller, Kristian; Parvinen, Petri; … - In: Industrial marketing management : the international … 39 (2010) 8, pp. 1300-1311
Persistent link: https://www.econbiz.de/10009794119