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Internet retailing as a marketing strategy

Janssen, Maarten C. W.; Noll, Rob van der - 2005

. Consumers trade-offthe convenience of online shopping and the ease to compare prices, with onlineuncertainties. Without a threat … Internet retail channelthemselves. We also show that a low cost of building up an online retail channelor online shopping …

Persistent link: https://www.econbiz.de/10011343275

Consumer search and product returns in e-commerce

Janssen, Maarten C. W.; Williams, Cole - In: American economic journal 16 (2024) 2, pp. 387-419

Persistent link: https://www.econbiz.de/10014525793

Consumer search and pricing behavior in Internet markets

Janssen, Maarten C. W.; Moraga-González, José Luis; … - In: Internet and digital economics : [principles, methods …, (pp. 460-483). 2007

Persistent link: https://www.econbiz.de/10003514582

Electronic commerce and retail channel substitution

Janssen, Maarten C. W.; Noll, Rob van der - 2002

We analyze a market where firms compete in a conventional and an electronicretail channel. Consumers easily compare prices online, but some incur purchaseuncertainties on the online channel. We investigate the market shares of the two retailchannels and the prices that are charged. We find that...

Persistent link: https://www.econbiz.de/10011326968