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Kang, Seungmook
Kim, Juran
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Journal of business research : JBR
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Human likeness and attachment effect on the perceived interactivity of AI speakers
Kim, Juran
;
Kang, Seungmook
;
Bae, Joonheui
- In:
Journal of business research : JBR
144
(
2022
),
pp. 797-804
Persistent link: https://www.econbiz.de/10013185042
Saved in:
2
Evolution of digital marketing communication : bibliometric analysis and network visualization from key articles
Kim, Juran
;
Kang, Seungmook
;
Lee, Ki Hoon
- In:
Journal of business research : JBR
130
(
2021
),
pp. 552-563
Persistent link: https://www.econbiz.de/10012544872
Saved in:
3
How social capital impacts the purchase intention of sustainable fashion products
Kim, Juran
;
Kang, Seungmook
;
Lee, Ki Hoon
- In:
Journal of business research : JBR
117
(
2020
),
pp. 596-603
Persistent link: https://www.econbiz.de/10012288056
Saved in:
4
Technology driven experiences from mobile direct to virtual reality
Kim, Juran
;
Kang, Seungmook
;
Taylor, Charles Raymond
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
1
,
pp. 96-102
Persistent link: https://www.econbiz.de/10011879724
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