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Kazandjian, Brett
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Engaging the avatar : the effects of authenticity signals during chat-based service recoveries
Esmark Jones, Carol L.
;
Hancock, Tyler
;
Kazandjian, Brett
; …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 703-716
Persistent link: https://www.econbiz.de/10013185032
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2
Ideally human-ish : how anthropomorphized do you have to be in shopper-facing retail technology?
Barney, Christian
;
Hancock, Tyler
;
Esmark Jones, Carol L.
; …
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 685-705
Persistent link: https://www.econbiz.de/10013535722
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