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~person:"Kesting, Tobias"
~subject:"Produktinnovation"
~type_genre:"Handbuch"
~type_genre:"Sammelwerk"
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Marketing für Innovationen : wie innovative Unternehmen die Bedürfnisse ihrer Kunden erfüllen
Baaken, Thomas
(
ed.
);
Höft, Uwe
(
ed.
);
Kesting, Tobias
(
ed.
)
-
2010
Persistent link: https://www.econbiz.de/10014010272
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