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Kumar, Madhav
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Marketing letters : a journal of research in marketing
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How do successful scholars get their best research ideas? : an exploration
Cao, Cathy
;
Cao, Xinyu
;
Cashman, Matthew
;
Kumar, Madhav
; …
- In:
Marketing letters : a journal of research in marketing
30
(
2019
)
3/4
,
pp. 221-232
Persistent link: https://www.econbiz.de/10012144806
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