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LaRosa, Richard J.
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The journal of services marketing
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Cross-cultural marketing strategies for delivering knowledge-based services in a borderless world: the case of management education
Javalgi, Rajshekhar (Raj) G.
;
Joseph, W. Benoy
;
LaRosa, …
- In:
The journal of services marketing
23
(
2009
)
6
,
pp. 371-385
Persistent link: https://www.econbiz.de/10009965632
Saved in:
2
Cross-cultural marketing strategies for delivering knowledge-based services in a borderless world : the case of management education
Javalgi, Rajshekhar G.
;
Joseph, W. Benoy
;
LaRosa, Richard J.
- In:
The journal of services marketing
23
(
2009
)
6
,
pp. 371-384
Persistent link: https://www.econbiz.de/10009525726
Saved in:
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