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Auction theory
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Lachner, Michael
März, Armin
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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How you remind me! : the influence of mobile push notifications on success rates in last-minute bidding
März, Armin
;
Lachner, Michael
;
Heumann, Christian
; …
- In:
Journal of interactive marketing : a quarterly …
54
(
2021
),
pp. 11-24
Persistent link: https://www.econbiz.de/10012592150
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