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Journal of management & organization : journal of Australian and New Zealand Academy of Management
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Cause-related sport marketing : can this marketing strategy affect company decision-makers?
Irwin, Richard L.
;
Lachowetz, Tony
;
Clark, John
- In:
Journal of management & organization : journal of …
16
(
2010
)
4
,
pp. 550-556
Persistent link: https://www.econbiz.de/10008826427
Saved in:
2
Cause-related sport marketing : can this marketing strategy affect company decision-makers?
Irwin, Richard L.
;
Lachowetz, Tony
;
Clark, John
- In:
Journal of management & organization : journal of …
16
(
2010
)
4
,
pp. 550-556
Persistent link: https://www.econbiz.de/10009893011
Saved in:
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