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~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Thøgersen, John"
~person:"Walsh, Gianfranco"
~subject:"Konsumentenverhalten"
~subject:"Mode"
~type_genre:"Thesis"
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Konsumentenverhalten
Mode
Brand management
1
Cognition
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Confidence
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Consumer behaviour
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Consumer goods marketing
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Decision under uncertainty
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Deutschland
1
Entscheidung unter Unsicherheit
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234
Aufsatz in Zeitschrift
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Book section
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Collection of articles of several authors
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Graue Literatur
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Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Thøgersen, John
Walsh, Gianfranco
Albers, Sönke
5
Fantapié Altobelli, Claudia
5
Gröppel-Klein, Andrea
5
Herrmann, Andreas
5
Wangenheim, Florian von
5
Benkenstein, Martin
4
Orth, Ulrich R.
4
Roosen, Jutta
4
Rudolph, Thomas
4
Tomczak, Torsten
4
Bauer, Hans H.
3
Bekmeier-Feuerhahn, Sigrid
3
Burmann, Christoph
3
Diehl, Sandra
3
Diller, Hermann
3
Dördrechter, Nikolai
3
Hennig-Thurau, Thorsten
3
Holzmüller, Hartmut H.
3
Homburg, Christian
3
Kribben, Matthias
3
Menrad, Klaus
3
Sarstedt, Marko
3
Abdulai, Awudu
2
Abeler, Johannes
2
Achtnicht, Martin
2
Algesheimer, René
2
Balderjahn, Ingo
2
Conrady, Roland
2
Dieckmann, Randolf
2
Dinter, Harald
2
Dudenhöffer, Kathrin
2
Ebling, Christine
2
Effertz, Tobias
2
Eggert, Andreas
2
Erichson, Bernd
2
Esch, Franz-Rudolf
2
Fassott, Georg
2
Freundt, Tjark Christian
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Fricke, Andreas
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Föll, Kerstin
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Konsumentenverwirrtheit als Marketingherausforderung
Walsh, Gianfranco
-
2002
-
1. Auflage
Persistent link: https://www.econbiz.de/10001627882
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