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The importance of SMEs’ networ...
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Laukkanen, Tommi
Saastamoinen, Jani
37
Tammi, Timo
31
Reijonen, Helen
27
Suhonen, Niko
13
Pajunen, Kati
10
Komppula, Raija
8
Hirvonen, Saku
6
Kainulainen, Tuomo
6
Tuominen, Sasu
6
Forrest, David
5
Nagy, Gábor
4
Savolainen, Hanna
3
Turtiainen, Matti
3
Ojala, Hannu
2
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Djatej, Arsen
1
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1
Gorton, M. David
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Hiroven, Saku
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Lindén, Mikael
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Nickpour, Ali
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Niemi, Lasse
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Roth, Alvin E.
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Sjögrén, Helena
1
Syrjä, Pasi
1
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The journal of brand management : an international journal
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
International marketing review
2
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
2
Marketing intelligence & planning
2
Journal of marketing management : MM
1
Journal of small business and enterprise development
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ECONIS (ZBW)
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1
The internal branding process and financial performance in service companies : an examination of the required steps
Tuominen, Sasu
;
Hirvonen, Saku
;
Reijonen, Helen
; …
- In:
The journal of brand management : an international journal
23
(
2016
)
3
,
pp. 306-326
Persistent link: https://www.econbiz.de/10011477729
Saved in:
2
Does market orientation pay off without brand orientation? : a study of small business entrepreneurs
Laukkanen, Tommi
;
Tuominen, Sasu
;
Reijonen, Helen
; …
- In:
Journal of marketing management : MM
32
(
2016
)
7/8
,
pp. 673-694
Persistent link: https://www.econbiz.de/10011577366
Saved in:
3
Achieving requisite variety in modeling firms' strategy heterogeneities : explaining paradoxical firm-market performances
Nagy, Gábor
;
Megehee, Carol M.
;
Woodside, Arch G.
; …
- In:
Industrial marketing management : the international …
65
(
2017
),
pp. 100-128
Persistent link: https://www.econbiz.de/10011774981
Saved in:
4
Are growing SMEs more market-oriented and brand-oriented?
Reijonen, Helen
;
Laukkanen, Tommi
;
Komppula, Raija
; …
- In:
Journal of small business management : JSBM ; a joint …
50
(
2012
)
4
,
pp. 699-716
Persistent link: https://www.econbiz.de/10009658091
Saved in:
5
The brand orientation-performance relationship : an examination of moderation effects
Hirvonen, Saku
;
Laukkanen, Tommi
;
Reijonen, Helen
- In:
The journal of brand management : an international journal
20
(
2012/13
)
8
,
pp. 623-641
Persistent link: https://www.econbiz.de/10010197493
Saved in:
6
Are growth-oriented SMEs more likely to adopt market and brand orientations?
Reijonen, Helen
;
Párdányi, Szandra
;
Tuominen, Sasu
; …
- In:
Journal of small business and enterprise development
21
(
2014
)
2
,
pp. 250-264
Persistent link: https://www.econbiz.de/10010388595
Saved in:
7
The effect of strategic orientations on business performance in SMEs : a multigroup analysis comparing Hungary and Finland
Laukkanen, Tommi
;
Nagy, Gábor
;
Hirvonen, Saku
; …
- In:
International marketing review
30
(
2013
)
6
,
pp. 510-535
Persistent link: https://www.econbiz.de/10010212408
Saved in:
8
Customer relationship oriented marketing practices in SMEs
Reijonen, Helen
;
Laukkanen, Tommi
- In:
Marketing intelligence & planning
28
(
2010
)
2/3
,
pp. 115-136
Persistent link: https://www.econbiz.de/10003989400
Saved in:
9
Are Growing SMEs More Market‐Oriented and Brand‐Oriented?
Reijonen, Helen
;
Laukkanen, Tommi
;
Komppula, Raija
; …
- In:
Journal of small business management : JSBM ; a joint …
50
(
2012
)
4
,
pp. 699-717
Persistent link: https://www.econbiz.de/10010018337
Saved in:
10
The impact of entrepreneurial orientation on B2B branding and business growth in emerging markets
Reijonen, Helen
;
Hiroven, Saku
;
Nagy, Gábor
; …
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 35-46
Persistent link: https://www.econbiz.de/10011422706
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