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~person:"Lazer, William"
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William Lazer
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Lazer, William
Kelley, Eugene J.
9
Ansary, Adel I. el-
5
Shaw, Eric H.
5
Bennett, Peter D.
2
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2
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Crissy, William J. E.
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Ferrell, Odies C.
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Greene, Mark R.
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Kosaka, Hiroshi
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LaBarbera, Priscilla
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Journal of historical research in marketing
7
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7
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5
Business horizons
3
MSU business topics
3
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2
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2
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2
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Irwin Series in Quantitative Analysis for Business
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1
Marketing logistics: perspectives and viewpoints
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Marketing management and the Indian economy
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Opportunities and challenges in United States markets : nijenrode, the Netherlands School of Business
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Organization theories
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Sales strategy : cases and readings
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ECONIS (ZBW)
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RePEc
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1
William Lazer : reflections on my career
Lazer, William
- In:
Journal of historical research in marketing
5
(
2013
)
2
,
pp. 231-243
Persistent link: https://www.econbiz.de/10009758434
Saved in:
2
Marketing management : a systems perspective
Lazer, William
-
1971
Persistent link: https://www.econbiz.de/10000576369
Saved in:
3
William Lazer : reflections on my American Marketing Association presidency
Lazer, William
- In:
Journal of historical research in marketing
6
(
2014
)
4
,
pp. 548-562
Persistent link: https://www.econbiz.de/10010434528
Saved in:
4
Education for marketing in the 1970 s
Lazer, William
- In:
Journal of marketing
30
(
1966
)
3
,
pp. 33-37
Persistent link: https://www.econbiz.de/10002360627
Saved in:
5
Comparative insights into Japanese marketing : miths and realities
Lazer, William
- In:
Comparative marketing systems
,
(pp. 233-246)
.
1984
Persistent link: https://www.econbiz.de/10002360639
Saved in:
6
Competition, innovation and marketing management
Lazer, William
- In:
Social issues in marketing : readings for analysis
,
(pp. 128-136)
.
1967
Persistent link: https://www.econbiz.de/10002360652
Saved in:
7
Some observations on the "state of the art" of marketing theory
Lazer, William
- In:
Business review
24
(
1965
)
3
,
pp. 11-20
Persistent link: https://www.econbiz.de/10002352540
Saved in:
8
A systems approach to transportation
Lazer, William
- In:
Marketing logistics: perspectives and viewpoints
,
(pp. 197-202)
.
1967
Persistent link: https://www.econbiz.de/10002352553
Saved in:
9
Sales forecasting: key to integrated management
Lazer, William
- In:
Business horizons
2
(
1959
)
3
,
pp. 61-67
Persistent link: https://www.econbiz.de/10002352585
Saved in:
10
Sales forecasting : key to integrated management
Lazer, William
- In:
Marketing management and the Indian economy
,
(pp. 108-117)
.
1970
Persistent link: https://www.econbiz.de/10002352592
Saved in:
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