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The long tail of destination image and online marketing
Pan, Bing; Li, Xiang - In: Annals of tourism research : ATR ; a social sciences journal 38 (2011) 1, pp. 132-152
Persistent link: https://www.econbiz.de/10009535364
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Knowledge dissemination in tourism education : a case of tourism marketing
Hung, Kam; Li, Xiang; Pan, Bing; Petrick, James F. - In: Journal of travel and tourism marketing 27 (2010) 5, pp. 519-532
Persistent link: https://www.econbiz.de/10008655555
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The effect of online information search on image development : insights from a mixed-methods study
Li, Xiang; Pan, Bing; Zhang, Lixuan Grace; Smith, Wayne W. - In: Journal of travel research : a quarterly publication of … 48 (2009/10) 1, pp. 45-57
Persistent link: https://www.econbiz.de/10003891313
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Tracking destination image across the trip experience with smartphone technology
Smith, Wayne W.; Li, Xiang; Pan, Bing; Witte, Mark; … - In: Tourism management : research, policies, practice 48 (2015), pp. 113-122
Persistent link: https://www.econbiz.de/10010508430
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The Effect of Online Information Search on Image Development: Insights from a Mixed-Methods Study
Li, Xiang; Pan, Bing; Zhang, Lixuan; Smith, Wayne W. - In: Journal of travel research : a quarterly publication of … 48 (2009) 1, pp. 45-57
Persistent link: https://www.econbiz.de/10008275735