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~person:"Mahan, Joseph E."
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Mahan, Joseph E.
Funk, Daniel C.
83
Jordan, Jeremy S.
20
Kunkel, Thilo
18
Filo, Kevin
13
McDonald, Heath
12
Doyle, Jason P.
11
Baker, Bradley J.
10
Alexandris, Kostas
8
Lock, Daniel
8
Du, James
7
Funk, Daniel
7
Inoue, Yuhei
7
King, Ceridwyn
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Pizzo, Anthony D.
7
Pritchard, Mark P.
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Sato, Mikihiro
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Jones, Gareth J.
5
Jordan, Jeremy
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Kennedy, Heather
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Lee, Seunghwan
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Seo, Won Jae
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Beaton, Anthony A.
4
Kent, Aubrey
4
Chen, Nan
3
Green, Chris
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Hill, Brad
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James, Jeffrey D.
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Ridinger, Lynn
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Turner, Brian A.
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Walker, Matthew
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Wegner, Christine E.
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Zhou, Xiaochen
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2
Bruun, Tennille J.
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International journal of sport management and marketing : IJSMM
2
Journal of business research : JBR
2
Sport management review
2
European Sport management quarterly : ESMQ
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
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ECONIS (ZBW)
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OLC EcoSci
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Examining the predictors of consumer response to sport marketing via digital social media
Mahan, Joseph E.
- In:
International journal of sport management and marketing …
9
(
2011
)
3/4
,
pp. 254-267
Persistent link: https://www.econbiz.de/10009312113
Saved in:
2
Examining the predictors of consumer response to sport marketing via digital social media
Mahan, Joseph E.
- In:
International journal of sport management and marketing …
9
(
2011
)
3/4
,
pp. 254-267
Persistent link: https://www.econbiz.de/10009869660
Saved in:
3
Examining the relationship between legitimacy-building strategies and firm revenues
Drayer, Joris
;
Frascella, Vincent P.
;
Shapiro, Stephen L.
; …
- In:
European Sport management quarterly : ESMQ
14
(
2014
)
5
,
pp. 464-484
Persistent link: https://www.econbiz.de/10010482295
Saved in:
4
The role of gender and personality traits in response to ads using violent images to promote consumption of sports entertainment
McDaniel, Stephen R.
;
Lim, Choong Hoon
;
Mahan, Joseph E.
- In:
Journal of business research : JBR
60
(
2007
)
6
,
pp. 606-612
Persistent link: https://www.econbiz.de/10003486973
Saved in:
5
Gambling and fantasy : an examination of the influence of money on fan attitudes and behaviors
Mahan, Joseph E.
;
Drayer, Joris
;
Sparvero, Emily
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
3
,
pp. 159-169
Persistent link: https://www.econbiz.de/10009665737
Saved in:
6
Enhancing the benefits of professional sport philanthropy : the roles of corporate ability and communication strategies
Inoue, Yuhei
;
Mahan, Joseph E.
;
Kent, Aubrey
- In:
Sport management review
16
(
2013
)
3
,
pp. 314-325
Persistent link: https://www.econbiz.de/10009787473
Saved in:
7
Enhancing the benefits of professional sport philanthropy : the roles of corporate ability and communication strategies
Inoue, Yuhei
;
Mahan, Joseph E.
;
Kent, Aubrey
- In:
Sport management review
16
(
2013
)
3
,
pp. 314-325
Persistent link: https://www.econbiz.de/10010184888
Saved in:
8
The role of gender and personality traits in response to ads using violent images to promote consumption of sports entertainment
Mcdaniel, Stephen R.
;
Lim, Choonghoon
;
Mahan, Joseph E.
- In:
Journal of business research : JBR
60
(
2007
)
6
,
pp. 606-612
Persistent link: https://www.econbiz.de/10007730197
Saved in:
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