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Orientation and adaption case studies toward chaotic systems in an economic downturn
Smith, Alan D. - In: International journal of procurement management 4 (2011) 1, pp. 72-86
Persistent link: https://www.econbiz.de/10008933462
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Unfolding deconstructive effects of negative shocks on psychological contract violation, organizational cynicism, and turnover intention
Yang, Chunjiang; Chen, Yashuo; Zhao, Xinyuan; Mattila, … - In: International journal of hospitality management 89 (2020), pp. 1-10
Persistent link: https://www.econbiz.de/10012293798
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Ethnic dining : need to belong, need to be unique, and menu offering
Liu, Qing; Mattila, Anna S. - In: International journal of hospitality management 49 (2015), pp. 1-7
Persistent link: https://www.econbiz.de/10011377600
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Customer relationship management and the impact of e-coupons on B2C retail markets
Smith, Alan D.; Shock, James R.; Beaves, Robert - In: International journal of business information systems : … 30 (2019) 2, pp. 203-231
Persistent link: https://www.econbiz.de/10012037773
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Investigating the impact of surprise rewards on consumer responses
Wu, Luorong; Mattila, Anna S.; Hanks, Lydia - In: International journal of hospitality management 50 (2015), pp. 27-35
Persistent link: https://www.econbiz.de/10011387907
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Search engine marketing and customer relationship management within a social media environment
Smith, Alan D. - In: International journal of business information systems : … 22 (2016) 2, pp. 181-210
Persistent link: https://www.econbiz.de/10011610178
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Powerful or powerless customers : the influence of gratitude on engagement with CSR
Mattila, Anna S.; Wu, Luorong; Choi, Choongbeom - In: The journal of services marketing 30 (2016) 5, pp. 519-528
Persistent link: https://www.econbiz.de/10011615541
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Ethical and managerial aspects of social network advertisement
Smith, Alan D.; Offodile, O. Felix - In: Journal of electronic commerce in organizations : the … 14 (2016) 4, pp. 28-51
Persistent link: https://www.econbiz.de/10011591109
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The future of brand and brand management : some provocative propositions from a more methodological perspective
Wiedmann, Klaus-Peter - In: The journal of brand management : an international journal 21 (2014) 9, pp. 743-757
Persistent link: https://www.econbiz.de/10010514119
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How does corporate social responsibility affect consumer response to service failure in buyer-seller relationships?
Bolton, Lisa E.; Mattila, Anna S. - In: Journal of retailing 91 (2015) 1, pp. 140-153
Persistent link: https://www.econbiz.de/10010500739