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Unfolding deconstructive effects of negative shocks on psychological contract violation, organizational cynicism, and turnover intention
Yang, Chunjiang; Chen, Yashuo; Zhao, Xinyuan; Mattila, … - In: International journal of hospitality management 89 (2020), pp. 1-10
Persistent link: https://www.econbiz.de/10012293798
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Ethnic dining : need to belong, need to be unique, and menu offering
Liu, Qing; Mattila, Anna S. - In: International journal of hospitality management 49 (2015), pp. 1-7
Persistent link: https://www.econbiz.de/10011377600
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Investigating the impact of surprise rewards on consumer responses
Wu, Luorong; Mattila, Anna S.; Hanks, Lydia - In: International journal of hospitality management 50 (2015), pp. 27-35
Persistent link: https://www.econbiz.de/10011387907
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Powerful or powerless customers : the influence of gratitude on engagement with CSR
Mattila, Anna S.; Wu, Luorong; Choi, Choongbeom - In: The journal of services marketing 30 (2016) 5, pp. 519-528
Persistent link: https://www.econbiz.de/10011615541
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The future of brand and brand management : some provocative propositions from a more methodological perspective
Wiedmann, Klaus-Peter - In: The journal of brand management : an international journal 21 (2014) 9, pp. 743-757
Persistent link: https://www.econbiz.de/10010514119
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How does corporate social responsibility affect consumer response to service failure in buyer-seller relationships?
Bolton, Lisa E.; Mattila, Anna S. - In: Journal of retailing 91 (2015) 1, pp. 140-153
Persistent link: https://www.econbiz.de/10010500739
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Silent voices : nonbehavioral reactions to service failures
Ro, Heejung; Mattila, Anna S. - In: Services marketing quarterly 36 (2015) 2, pp. 95-111
Persistent link: https://www.econbiz.de/10011290006
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What recovery options to offer for loyalty reward program members : Dollars vs. Miles?
Hwang, Yoo Hee; Gao, Yixing; Mattila, Anna S. - In: International journal of hospitality management 87 (2020), pp. 1-7
Persistent link: https://www.econbiz.de/10012241760
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Visual design, message content, and benefit type : the case of a cause-related marketing campaign
Gao, Yixing; Wu, Luorong; Shin, Joongwon; Mattila, Anna S. - In: Journal of hospitality & tourism research : JHTR ; the … 44 (2020) 5, pp. 761-779
Persistent link: https://www.econbiz.de/10012230370
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Spillover effects of status demotion on customer reactions to loyalty reward promotions : the role of need for status and exclusivity
Hwang, Yoo Hee; Mattila, Anna S. - In: Journal of travel research : a quarterly publication of … 58 (2019) 8, pp. 1302-1316
Persistent link: https://www.econbiz.de/10012150517