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Does one size fit all? : new service development across different types of services
Jaakkola, Elina; Meiren, Thomas; Witell, Lars; … - In: Journal of service management 28 (2017) 2, pp. 329-347
Persistent link: https://www.econbiz.de/10011704067
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Having a strategy for new service development : does it really matter?
Edvardsson, Bo; Meiren, Thomas; Schäfer, Adrienne; … - In: Journal of service management 24 (2013) 1, pp. 25-44
Persistent link: https://www.econbiz.de/10009728604
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Having a strategy for new service development - does it really matter?
Edvardsson, Bo; Meiren, Thomas; Schäfer, Adrienne; … - In: Journal of service management 24 (2013) 1, pp. 25-44
Persistent link: https://www.econbiz.de/10010087399