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improvement in AAA ratings and customer satisfaction and mystery shopping scores. There were also moderate to high correlations … variables: value placed on reviews in TripAdvisor, value placed on social networking, and perceived improvement in consumer …‐generated ratings. Practical implications – The present research revealed two distinct sets of general managers: those who have a strong …
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Purpose – The study aims to investigate the illegitimate customer complaining behavior (ICCB) in the hospitality industry from the perspective of frontline employees. In particular, this study identified ICCB incidents, ICCB triggering factors and inhibitors in the hospitality industry....
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