The share of e-commerce sales is rapidly increasing and so are the associated losses generated by website outages and slow websites. We leverage novel retail and website performance data to investigate the impact of website performance on online sales. This question is especially relevant in the...

Problem Definition : Omnichannel retailers face hard choices when they decide how to improve the way they serve their customers. They use such levers as improving delivery and return policies, providing access to detailed product information and reviews, and offering lower prices. Because it is...

We investigate how dynamic pricing can lead to more product returns in the online retail industry. Using detailed sales data of more than two million transactions from the Indian online retail market, where price promotions are very common, we document two types of strategic customer behavior...