//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Morschett, Dirk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The value of introducing custo...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Einzelhandel
35
Retail trade
25
Strategisches Management
9
Consumer behaviour
8
Deutschland
8
Konsumentenverhalten
8
Germany
7
Online retailing
7
Online-Handel
7
Strategic management
7
EU countries
6
EU-Staaten
6
Electronic Commerce
6
E-commerce
5
Handelsforschung
5
Handelsmanagement
5
Retail management
5
Retail research
5
Brand management
4
Europa
4
Handel
4
Markenführung
4
Trade
4
Corporate Social Responsibility
3
Corporate social responsibility
3
Distribution channel
3
Handelsmarke
3
Handelsmarketing
3
International market entry
3
Internationaler Markteintritt
3
Lieferantenmanagement
3
Marketing management
3
Marketingmanagement
3
Retail marketing
3
Store brand
3
Supplier relationship management
3
Trend
3
Vertriebsweg
3
Corporate reputation
2
Desinvestition
2
more ...
less ...
Online availability
All
Undetermined
17
Free
1
Type of publication
All
Book / Working Paper
23
Article
21
Type of publication (narrower categories)
All
Article in journal
12
Aufsatz in Zeitschrift
12
Aufsatz im Buch
8
Book section
8
Fallstudiensammlung
6
Aufsatzsammlung
4
Case study
3
Fallstudie
3
Hochschulschrift
2
Lehrbuch
2
Textbook
2
Thesis
2
Collection of articles of several authors
1
Dissertation u.a. Prüfungsschriften
1
Forschungsbericht
1
Sammelwerk
1
case-report
1
more ...
less ...
Language
All
English
28
German
16
Author
All
Morschett, Dirk
Kollmann, Tobias
95
Heinemann, Gerrit
82
Swoboda, Bernhard
67
Wirtz, Bernd W.
61
Grewal, Dhruv
56
Rudolph, Thomas
55
Stark, Oded
55
Hackl, Franz
53
Schramm-Klein, Hanna
53
Alt, Rainer
48
Bauer, Hans H.
48
Fritz, Wolfgang
47
Martens, Bertin
46
Städtler, Arno
46
Winter-Ebmer, Rudolf
46
Zentes, Joachim
46
Gulácsi, László
45
Hudetz, Kai
44
Pantano, Eleonora
44
Dennis, Charles
42
Ghose, Anindya
42
Martínez-López, Francisco J.
42
Fernie, John
39
Peitz, Martin
39
Lee, In
38
Ockenfels, Axel
38
Ahlert, Dieter
36
Brodszky, Valentin
36
Weinhardt, Christof
36
Brynjolfsson, Erik
35
Pavlou, Paul A.
35
Jin, Ginger Zhe
34
Khare, Arpita
34
Péntek, Márta
34
Richards, Timothy J.
34
Thurik, Adriaan R.
34
Tietz, Bruno
34
Alexander, Nicholas
33
Banyár, József
33
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
2
Published in...
All
SpringerLink / Bücher
9
Handbuch Handel : Strategien - Perspektiven - internationaler Wettbewerb
3
HandelsMonitor
3
Marketing : ZFP ; journal of research and management
3
International business review : the official journal of the European International Business Academy
2
International journal of retail & distribution management
2
The international review of retail, distribution and consumer research
2
Business & society
1
Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
1
European Retail Research
1
Faszination Handel : 50 Jahre Saarbrücker Handelsforschung
1
Gabler Edition Wissenschaft
1
HandelsMonitor ...
1
Handelsforschung
1
International Journal of Retail & Distribution Management
1
Lehrbuch
1
Management international review : MIR ; journal of international business
1
Management international review : mir ; journal of international business
1
Performance-leadership im Handel
1
Retailing and international marketing
1
Springer eBook Collection / Business and Economics
1
Springer eBook Collection / Business and Management
1
Strategic management : a European approach
1
Zukunft im Handel : Studien für die Praxis
1
dfv Mediengruppe Fachbuch
1
more ...
less ...
Source
All
ECONIS (ZBW)
38
USB Cologne (EcoSocSci)
5
Other ZBW resources
1
Showing
1
-
10
of
44
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Establishment of online shops by SME retailers and wholesalers : a rational decision or institutional pressure?
Morschett, Dirk
;
Schu, Matthias
- In:
Marketing : ZFP ; journal of research and management
36
(
2014
)
2
,
pp. 107-118
Persistent link: https://www.econbiz.de/10010385227
Saved in:
2
Internationalization speed of online retailers : a resource-based perspective on the influence factors
Schu, Matthias
;
Morschett, Dirk
;
Swoboda, Bernhard
- In:
Management international review : mir ; journal of …
56
(
2016
)
5
,
pp. 733-757
Persistent link: https://www.econbiz.de/10011666195
Saved in:
3
Food Online - Hype oder die Zukunft des LEH?
Morschett, Dirk
;
Schmid, David
;
Foscht, Thomas
-
2017
Persistent link: https://www.econbiz.de/10011732549
Saved in:
4
E-Commerce: die Zukunft des elektronischen Handels
Morschett, Dirk
- In:
Faszination Handel : 50 Jahre Saarbrücker Handelsforschung
,
(pp. 313-335)
.
2007
Persistent link: https://www.econbiz.de/10003525964
Saved in:
5
Perspektiven des Business-to-Business-Handels
Zentes, Joachim
;
Morschett, Dirk
- In:
Handelsforschung
17
(
2003
),
pp. 23-42
Persistent link: https://www.econbiz.de/10001728858
Saved in:
6
B2B-Handel : Perspektiven des Groß- und Außenhandels
Zentes, Joachim
(
ed.
);
Swoboda, Bernhard
(
contributor
); …
-
2002
-
1. Aufl
Persistent link: https://www.econbiz.de/10001643618
Saved in:
7
Retail-Branding - strategischer Rahmen für das Handelsmarketing
Morschett, Dirk
- In:
Handbuch Handel : Strategien - Perspektiven - …
,
(pp. 525-546)
.
2006
Persistent link: https://www.econbiz.de/10003276133
Saved in:
8
Moderating role of involvement in building a retail brand
Swoboda, Bernhard
;
Haelsig, Frank
;
Schramm-Klein, Hanna
; …
- In:
International journal of retail & distribution management
37
(
2009
)
11
,
pp. 952-974
Persistent link: https://www.econbiz.de/10009521950
Saved in:
9
Cross-channel integration : is it valued by customers?
Schramm-Klein, Hanna
;
Wagner, Gerhard
;
Steinmann, Sascha
; …
- In:
The international review of retail, distribution and …
21
(
2011
)
5
,
pp. 501-511
Persistent link: https://www.econbiz.de/10009492161
Saved in:
10
Retailer corporate social responsibility : shedding light on CSR's impact on profit of intermediaries in marketing channels
Schramm-Klein, Hanna
;
Morschett, Dirk
;
Swoboda, Bernhard
- In:
International journal of retail & distribution management
43
(
2015
)
4/5
,
pp. 403-431
Persistent link: https://www.econbiz.de/10011298823
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->