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Culturally determined entry mode
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Mun, Hwi chang
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Nankai business review international
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The effect of culturally-determined entry mode on firm performance in the global retail industry
Jo, Dong seong
;
Mun, Hwi chang
;
Lee, Yun-cheol
;
Roh, Taewoo
- In:
Nankai business review international
4
(
2013
)
4
,
pp. 290-308
Persistent link: https://www.econbiz.de/10010212537
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