We comment on a recent important article by Akbay et al. and discuss some methodological and estimation issues arising from their paper. We then suggest alternative procedures that may help improve their estimates and thereby enhance their usefulness as a basis for food policy and marketing...

The European Union is contemplating making the provision of nutritional labels in food products mandatory. Using data collected from food shoppers, we assessed consumers' valuation of nutritional labels by analysing their willingness to pay a premium for a box of cookies with a nutritional...

This study assessed the effect of information related to the food irradiation process on consumers' willingness to purchase irradiated food products and the perceived consumer segment to which they belonged ("strong buyer", "interested", "doubter", or "rejector" of irradiated food). Two types of...