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~person:"Nayga, Rodolfo M."
~person:"Pelsmacker, Patrick de"
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Consumer behaviour
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127
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Nayga, Rodolfo M.
Pelsmacker, Patrick de
Han, Heesup
123
Belk, Russell W.
114
Phau, Ian
107
Mattila, Anna S.
106
Huber, Frank
104
Grunert, Klaus G.
101
Bauer, Hans H.
91
Sutter, Matthias
87
Herrmann, Andreas
85
Lusk, Jayson L.
85
Gierl, Heribert
84
Foxall, Gordon R.
82
Wiedmann, Klaus-Peter
82
Khare, Arpita
80
Sheth, Jagdish N.
80
Usman, Osly
77
Grossman, Michael
75
Grewal, Dhruv
74
Dwivedi, Yogesh Kumar
70
Ko, Eunju
69
Loureiro, Sandra Maria Correia
69
Septianto, Felix
68
Bagozzi, Richard P.
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Laroche, Michel
67
Stavins, Joanna
67
Agarwal, Sumit
66
Wansink, Brian
66
Paul, Justin
65
Chintagunta, Pradeep K.
62
Bruwer, Johan
61
Jang, Soocheong
59
Walsh, Gianfranco
59
Verhoef, Peter C.
58
Choi, Tsan-Ming
57
Janssen, Maarten C. W.
57
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56
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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European review of agricultural economics : ERAE
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International journal of advertising : the quarterly review of marketing communications
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
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European review of agricultural economics
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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Acta agriculturae Scandinavica / C : an official journal of the Nordic Association of Agricultural Scientists (NJF)
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Analyzing the cultural diversity of consumers in the global marketplace
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Applied economics letters
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ECONIS (ZBW)
125
Other ZBW resources
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31
New advertising formats : how persuasion knowledge affects consumer responses
Pelsmacker, Patrick de
;
Neijens, Peter C.
- In:
Journal of marketing communications
18
(
2012
)
1
,
pp. 1-4
Persistent link: https://www.econbiz.de/10009508037
Saved in:
32
Special issue: New advertising formats
Pelsmacker, Patrick de
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009508039
Saved in:
33
Emotions as determinants of electric car usage intention
Moons, Ingrid
;
Pelsmacker, Patrick de
- In:
Journal of marketing management : MM
28
(
2012
)
3/4
,
pp. 195-237
Persistent link: https://www.econbiz.de/10009545993
Saved in:
34
Will ethical consumers sustain their values in the global credit crunch?
Carrigan, Marylyn
;
Pelsmacker, Patrick de
- In:
International marketing review
26
(
2009
)
6
,
pp. 674-687
Persistent link: https://www.econbiz.de/10009523938
Saved in:
35
The motivational power of emotions and habits for the intention to adopt an electric car
Moons, Ingrid
;
Pelsmacker, Patrick de
;
Bont, Cees J. P. …
- In:
Macroeconomics and beyond : essays in honour of Wim Meeusen
,
(pp. 246-257)
.
2012
Persistent link: https://www.econbiz.de/10009488946
Saved in:
36
The formation of usage intention of electric cars : a comparative study of Denmark, Belgium, and Italy
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Beckmann, …
- In:
Analyzing the cultural diversity of consumers in the …
,
(pp. 126-145)
.
2015
Persistent link: https://www.econbiz.de/10011396908
Saved in:
37
Are Korean consumers willing to pay a tax for a mandatory BSE testing programme?
Lee, Sang Hyeon
;
Ji Yong Lee
;
Han, Doo Bong
;
Nayga, …
- In:
Applied economics
47
(
2015
)
13/15
,
pp. 1286-1297
Persistent link: https://www.econbiz.de/10010512067
Saved in:
38
The importance of taste in experimental auctions : consumers' valuation of calorie and sweetener labeling of soft drinks
Lewis, Karen E.
;
Grebitus, Carola
;
Nayga, Rodolfo M.
- In:
Agricultural economics : the journal of the …
47
(
2016
)
1
,
pp. 47-57
Persistent link: https://www.econbiz.de/10011430322
Saved in:
39
Consumers' valuation of sustainability labels on meat
Van Loo, Ellen J.
;
Caputo, Vincenzina
;
Nayga, Rodolfo M.
; …
- In:
Food policy : economics planning and politics of food …
49
(
2014
)
1
,
pp. 137-150
Persistent link: https://www.econbiz.de/10011285551
Saved in:
40
Effect of price-discount distribution in multi-unit price promotions on consumers' willingness to pay, sales value, and retailers' revenue
Akaichi, Faical
;
Nayga, Rodolfo M.
;
Gil, José María
- In:
Agribusiness : an internat. journal
31
(
2015
)
1
,
pp. 14-32
Persistent link: https://www.econbiz.de/10011347564
Saved in:
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