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The hidden chain of branded telecommunication services delivery : value, trust, brand, price tolerance and word of mouth communication chain
Nikhashemi, S. R.; Naser Valaei; Sajad Rezaei; … - In: Journal of relationship marketing : innovations and … 20 (2021) 3, pp. 204-240
Persistent link: https://www.econbiz.de/10012623494
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Organizational factors and process capabilities in a KM strategy : toward a unified theory
Naser Valaei; Nikhashemi, S. R.; Javan, Nariman - In: The journal of management development 36 (2017) 4, pp. 560-580
Persistent link: https://www.econbiz.de/10011723513
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Generation Y consumers' buying behaviour in fashion apparel industry : a moderation analysis
Naser Valaei; Nikhashemi, S. R. - In: Journal of fashion marketing and management 21 (2017) 4, pp. 523-543
Persistent link: https://www.econbiz.de/10011795891
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Does brand personality and perceived product quality play a major role in mobile phone consumers' switching behaviour?
Nikhashemi, S. R.; Naser Valaei; Arun Kumar Tarofder - In: Global business review 18 (2017) 3, pp. 108-127
Persistent link: https://www.econbiz.de/10011745486
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What are the building blocks of customer brand loyalty in department stores? : a multi-level mediation analysis
Nikhashemi, S. R.; Naser Valaei - In: Journal of relationship marketing : innovations & … 16 (2017) 4, pp. 302-327
Persistent link: https://www.econbiz.de/10011820616