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The impact of digital technology on relationships in a business network
Pagani, Margherita; Pardo, Catherine - In: Industrial marketing management : the international … 67 (2017), pp. 185-192
Persistent link: https://www.econbiz.de/10011822068
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Integrating the business networks and internet of things perspectives : A system of systems (SoS) approach for industrial markets
Pardo, Catherine; Wei, Ruiqi; Ivens, Björn Sven - In: Industrial marketing management : the international … 104 (2022), pp. 258-275
Persistent link: https://www.econbiz.de/10013326937
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The strategic role of social media in business-to-business contexts
Pardo, Catherine; Pagani, Margherita; Savinien, Jean - In: Industrial marketing management : the international … 101 (2022), pp. 82-97
Persistent link: https://www.econbiz.de/10013197743