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Parker, Jeffrey R.
Lehmann, Donald R.
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The role of menu organization in food choice
Parker, Jeffrey R.
;
Lehmann, Donald R.
- In:
MSI reports : working paper series
(
2011
)
4
,
pp. 143-187
Persistent link: https://www.econbiz.de/10009559367
Saved in:
2
When shelf-based scarcity impacts consumer preferences
Parker, Jeffrey R.
;
Lehmann, Donald R.
- In:
Journal of retailing
87
(
2011
)
2
,
pp. 142-155
Persistent link: https://www.econbiz.de/10009240267
Saved in:
3
How and when grouping low-calorie options reduces the benefits of providing dish-specific calorie information
Parker, Jeffrey R.
;
Lehmann, Donald R.
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
)
1
,
pp. 213-235
Persistent link: https://www.econbiz.de/10010380991
Saved in:
4
Decision comfort
Parker, Jeffrey R.
;
Lehmann, Donald R.
;
Xie, Yi
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
1
,
pp. 113-133
Persistent link: https://www.econbiz.de/10011521968
Saved in:
5
Autonomy in consumer choice
Wertenbroch, Klaus
;
Schrift, Rom Y.
;
Alba, Joseph W.
; …
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
4
,
pp. 429-439
Persistent link: https://www.econbiz.de/10012417702
Saved in:
6
The past, present, and future of consumer research
Malter, Maayan S.
;
Holbrook, Morris B.
;
Kahn, Barbara E.
; …
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
2/3
,
pp. 137-149
Persistent link: https://www.econbiz.de/10012301422
Saved in:
7
Building a multi-category brand : when should distant brand extensions be introduced?
Parker, Jeffrey R.
;
Lehmann, Donald R.
;
Keller, Kevin Lane
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
2
,
pp. 300-316
Persistent link: https://www.econbiz.de/10011844799
Saved in:
8
Disadoption
Lehmann, Donald R.
;
Parker, Jeffrey R.
- In:
AMS review : official publication of the Academy of …
7
(
2017
)
1/2
,
pp. 36-51
Persistent link: https://www.econbiz.de/10011741533
Saved in:
9
The role of menu organization in food choice
Parker, Jeffrey R.
;
Lehmann, Donald R.
- In:
MSI reports : working paper series
(
2011
)
4
,
pp. 143-187
Persistent link: https://www.econbiz.de/10010005588
Saved in:
10
When Shelf-Based Scarcity Impacts Consumer Preferences
Parker, Jeffrey R.
;
Lehmann, Donald R.
- In:
Journal of retailing
87
(
2011
)
2
,
pp. 142-156
Persistent link: https://www.econbiz.de/10009164535
Saved in:
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