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Pattusamy, Murugan
Prabhu, Nandan
27
Krishna Prasad
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Modem, Roopa
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Is knowledge hiding in higher education a political phenomenon? : an explanatory sequential approach to explore non-linear and three-way interaction effects
Modem, Roopa
;
Lakshminarayanan, Sethumadhavan
; …
- In:
Journal of knowledge management
27
(
2023
)
3
,
pp. 655-695
Persistent link: https://www.econbiz.de/10014289040
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2
Keeping promises in cause-related marketing campaigns : development and validation of promised impact evidence scale
Shanbhag, Parthesh R.
;
Pai, Yogesh P.
;
Pattusamy, Murugan
; …
- In:
Journal of consumer marketing
41
(
2024
)
2
,
pp. 239-257
Persistent link: https://www.econbiz.de/10014519729
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