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The journal of contemporary issues in business and government
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Co-branding as a social marketing initiative
Peachment, Allan
;
Ewing, Michael
;
McMahon, Lance William
- In:
The journal of contemporary issues in business and …
5
(
1999
)
2
,
pp. 35-40
Persistent link: https://www.econbiz.de/10003181494
Saved in:
2
Co-branding as a social marketing initiative
Peachment, Allan
;
Ewing, Michael
;
McMahon, Lance
- In:
The journal of contemporary issues in business and …
5
(
1999
)
2
,
pp. 35-40
Persistent link: https://www.econbiz.de/10009932704
Saved in:
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