//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Pelsmacker, Patrick de"
~subject:"Elektrofahrzeug"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Elektrofahrzeug
Consumer behaviour
54
Konsumentenverhalten
54
Advertising effects
24
Werbewirkung
24
Advertising
14
Brand management
14
Markenführung
14
Werbung
14
Brand image
11
Markenimage
11
Product Placement
11
Product placement
11
Belgien
9
Belgium
9
Internet marketing
8
Online-Marketing
8
Brand
7
Markenartikel
7
Viral marketing
6
Virales Marketing
6
Brand placement
5
Electric vehicle
5
Social Web
5
Social web
5
Children
4
Emotion
4
Kinder
4
Persuasion knowledge
4
Target group
4
Zielgruppe
4
Beziehungsmarketing
3
Business ethics
3
Comparison
3
Electric power industry
3
Elektrizitätswirtschaft
3
Fair trade
3
Fairer Handel
3
Jugendliche
3
Marketing management
3
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Aufsatz im Buch
2
Book section
2
Language
All
English
5
Author
All
Pelsmacker, Patrick de
Dütschke, Elisabeth
10
Wietschel, Martin
7
Dudenhöffer, Kathrin
6
Avci, Buket
5
Dudenhöffer, Ferdinand
5
Girotra, Karan
5
Moons, Ingrid
5
Plötz, Patrick
5
Axsen, Jonn
4
Muehlegger, Erich
4
Mukherjee, Sanghamitra Chattopadhyay
4
Netessine, Serguei
4
Schneider, Uta
4
Daziano, Ricardo A.
3
Dimitropoulos, Alexandros
3
Globisch, Joachim
3
Heymann, Eric
3
Holland, Stephen P.
3
Jaiswal, Deepak
3
Kahn, Matthew E.
3
Koppel, Oliver
3
Locke, Stephen
3
Madlener, Reinhard
3
Muller, Nicholas Z.
3
Peters, Anja
3
Puls, Thomas
3
Achtnicht, Martin
2
Barbarossa, Camilla
2
Bernardic, Ursa
2
Burke, Paul J.
2
Bussmann, Leoni
2
Cerruti, Davide
2
Curtis, John A.
2
Danielis, Romeo
2
Delmas, Magali A.
2
Dua, Rubal
2
Fan, Ying
2
Fazel, Ludwig
2
Fichtner, Wolf
2
more ...
less ...
Published in...
All
Analyzing the cultural diversity of consumers in the global marketplace
1
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1
Journal of marketing management : MM
1
Macroeconomics and beyond : essays in honour of Wim Meeusen
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The formation of usage intention of electric cars : a comparative study of Denmark, Belgium, and Italy
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Beckmann, …
- In:
Analyzing the cultural diversity of consumers in the …
,
(pp. 126-145)
.
2015
Persistent link: https://www.econbiz.de/10011396908
Saved in:
2
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
3
The motivational power of emotions and habits for the intention to adopt an electric car
Moons, Ingrid
;
Pelsmacker, Patrick de
;
Bont, Cees J. P. …
- In:
Macroeconomics and beyond : essays in honour of Wim Meeusen
,
(pp. 246-257)
.
2012
Persistent link: https://www.econbiz.de/10009488946
Saved in:
4
Emotions as determinants of electric car usage intention
Moons, Ingrid
;
Pelsmacker, Patrick de
- In:
Journal of marketing management : MM
28
(
2012
)
3/4
,
pp. 195-237
Persistent link: https://www.econbiz.de/10009545993
Saved in:
5
Developing different types of anticipated experience positioning for electric cars
Moons, Ingrid
;
Pelsmacker, Patrick de
- In:
The journal of brand management : an international journal
21
(
2014
)
3
,
pp. 216-235
Persistent link: https://www.econbiz.de/10010347464
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->