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Purpose – This study aims to examine whether movies are pivotal in developing empathy, nostalgia, perceived risk, place … performance/financial risk associated with visiting New York than the control group. However, perceived risk played no significant … influencing place familiarity in the control group. Originality/value – The proposed decision-making framework provides academics …
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quality and six dimensions of perceived risk for their effects on purchase intentions between the prototypical and me … perceived equivalent quality‐purchase intentions relationship for the prototypical brand, while social/physical risk produced a … individual effects of these antecedents. A research model integrates these antecedents with the dimensions of perceived risk and …
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