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Rahman, Nor Aida Abdul
Gupta, Suraksha
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Corporate Branding in Logistics and Transportation : Recent Developments and Emerging Issues
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ECONIS (ZBW)
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The role of technology advancement in managing business and establishing corporate brand image : conception, challenges, and commendation in logistics and transport sector
Rahman, Nor Aida Abdul
;
Melewar, T. C.
;
Foroudi, Pantea
; …
- In:
Corporate Branding in Logistics and Transportation : …
,
(pp. 26-41)
.
2024
Persistent link: https://www.econbiz.de/10014536306
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Corporate Branding in Logistics and Transportation : Recent Developments and Emerging Issues
Rahman, Nor Aida Abdul
(
ed.
);
Melewar, T. C.
(
ed.
); …
-
2024
Persistent link: https://www.econbiz.de/10014515349
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