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Business-to-business selling in the post-COVID-19 era : developing an adaptive sales force
Rangarajan, Deva; Sharma, Arun; Lyngdoh, Teidorlang; … - In: Business horizons 64 (2021) 5, pp. 647-658
Persistent link: https://www.econbiz.de/10012990356
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Evaluation of salespeople by the purchasing function : implications for the evolving role of salespeople
Paesbrugghe, Bert; Rangarajan, Deva; Hochstein, Bryan; … - In: Journal of personal selling & sales management : JPSSM 40 (2020) 4, pp. 289-305
Persistent link: https://www.econbiz.de/10012395131
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Personal selling and the purchasing function : where do we go from here?
Paesbrugghe, Bert; Sharma, Arun; Rangarajan, Deva; … - In: The journal of personal selling & sales management : JPSSM 38 (2018) 1, pp. 123-143
Persistent link: https://www.econbiz.de/10011936261
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Purchasing-driven sales : matching sales strategies to the evolution of the purchasing function
Paesbrugghe, Bert; Rangarajan, Deva; Sharma, Arun; … - In: Industrial marketing management : the international … 62 (2017), pp. 171-184
Persistent link: https://www.econbiz.de/10011707114
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AI in sales : Laying the foundations for future research
McClure, Colleen E.; Epler, Rhett T.; Schmitt, Laurianne; … - In: Journal of personal selling & sales management : JPSSM 44 (2024) 2, pp. 108-127
Persistent link: https://www.econbiz.de/10014575056
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Sales management, education, and scholarship across cultures : early findings from a global study and an agenda for future research
Dugan, Riley; Rangarajan, Deva; Davis, Lenita; … - In: Journal of personal selling & sales management : JPSSM 40 (2020) 3, pp. 198-212
Persistent link: https://www.econbiz.de/10012313077
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People, process, and performance : setting an agenda for sales enablement research
Rangarajan, Deva; Dugan, Riley; Rouziou, Maria; Kunkle, Mike - In: Journal of personal selling & sales management : JPSSM 40 (2020) 3, pp. 213-220
Persistent link: https://www.econbiz.de/10012313081
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The impact of business-to-business salespeople's social media use on value co-creation and cross/up-selling : the role of social capital
Itani, Omar S.; Badrinarayanan, Vishag; Rangarajan, Deva - In: European journal of marketing 57 (2023) 3, pp. 683-717
Persistent link: https://www.econbiz.de/10014225997
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Sales complexity and value appropriation : a taxonomy of sales situations
Rangarajan, Deva; Hochstein, Bryan; Nagel, Duane; … - In: The journal of business & industrial marketing 37 (2022) 11, pp. 2298-2314
Persistent link: https://www.econbiz.de/10013455402
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To be or not to be : a review of the (un)ethical salespeople literature
Anand, Amitabh; Bowen, Melanie; Rangarajan, Deva - In: The journal of business & industrial marketing 38 (2023) 9, pp. 1837-1851
Persistent link: https://www.econbiz.de/10014333358