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Sports Technology and Innovation : Assessing Cultural and Social Factors
Ratten, Vanessa - 2019
1. Introduction: Sport Technology and Innovation -- 2. Sport Technology Effectiveness -- 3. Usage of Sport Technology … -- 4. Technology Commercialization -- 5. Social Entrepreneurship in Sport -- 6. Communities of Practice -- 7. Ideation -- 8 …. Conclusion: Future Trends and Directions in Sport Technology and Innovation …
Persistent link: https://www.econbiz.de/10012398410
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Sport Entrepreneurship and Public Policy : Building a New Approach to Policy-making for Sport
Ratten, Vanessa (ed.) - 2020 - 1st ed. 2020
-Based Entrepreneurship -- Online C2C Interactions With Sports Bands: Insights from the #Mo Salah Brand -- The Future for Sport …Entrepreneurship in Sport Policy: A New Approach -- Social Entrepreneurship and Corporate Social Responsibility in Team … Sport Clubs: Two Cases from Sweden and Finland -- “It pays to play”: The emergence of Innovative Planning, Occupational …
Persistent link: https://www.econbiz.de/10012398954
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Sports technology and innovation : assessing cultural and social factors
Ratten, Vanessa - 2019
Persistent link: https://www.econbiz.de/10012004217
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Sport entrepreneurship and public policy : building a new approach to policy-making for sport
Ratten, Vanessa (ed.) - 2020
Persistent link: https://www.econbiz.de/10012113655
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Not just intentions : predicting actual purchase behavior in sport sponsorship context
Koronios, Konstantinos; Ntasis, Lazaros; Dimitropoulos, … - In: Sport, Business and Management : an international … 12 (2022) 1, pp. 4-28
Persistent link: https://www.econbiz.de/10012880026
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Online technologies and sports : a new era for sponsorship
Koronios, Konstantinos; Dimitropoulos, Panagiotis; … - In: The journal of high technology management research 31 (2020) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10012253886
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Sustainable entrepreneurship and marketing strategy : exploring the consumer "attitude-behavioural intention" gap in the sport sponsorship context
Konstantino, Koronios; Lazaros, Ntasis; Panagiotis, … - In: Entrepreneurial Innovation : Strategy and Competition …, (pp. 53-61). 2022
Persistent link: https://www.econbiz.de/10013342955
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Covid-19, technology and marketing : moving forward and the new normal
Ratten, Vanessa (ed.); Thaichon, Park (ed.) - 2021
Persistent link: https://www.econbiz.de/10012546636
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Transforming relationship marketing : strategies and business models in the digital age
Thaichon, Park (ed.); Ratten, Vanessa (ed.) - 2021
, <I>Amani Alsalem and Sara Quach </I><B>3.</B> Multi-generation Sponsorship. Awareness, Attitudes and Purchase Intentions …
Persistent link: https://www.econbiz.de/10013174874
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Transforming relationship marketing : strategies and business models in the digital age
Thaichon, Park (ed.); Ratten, Vanessa (ed.) - 2021
Persistent link: https://www.econbiz.de/10012288592