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Román, Sergio
Iacobucci, Dawn
159
Ostrom, Amy L.
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Journal of business research : JBR
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1
Antecedents and consequences of adaptive selling confidence and behavior : a dyadic analysis of salespeople and their customers
Román, Sergio
;
Iacobucci, Dawn
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
3
,
pp. 363-382
Persistent link: https://www.econbiz.de/10003986399
Saved in:
2
Consumers' perceptions of online and offline retailer deception : a moderated mediation analysis
Riquelme, Isabel P.
;
Román, Sergio
;
Iacobucci, Dawn
- In:
Journal of interactive marketing : a quarterly …
35
(
2016
),
pp. 16-26
Persistent link: https://www.econbiz.de/10011537907
Saved in:
3
How many factors in factor analysis? : new insights about parallel analysis with confidence intervals
Iacobucci, Dawn
;
Ruvio, Ayalla
;
Román, Sergio
;
Moon, …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1026-1043
Persistent link: https://www.econbiz.de/10013194332
Saved in:
4
The dark side of good reputation and loyalty in online retailing : when trust leads to retaliation through price unfairness
Riquelme, Isabel P.
;
Román, Sergio
;
Cuestas, Pedro J.
; …
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 35-52
Persistent link: https://www.econbiz.de/10012060911
Saved in:
5
Perceived deception in online consumer reviews : antecedents, consequences, and moderators
Román, Sergio
;
Riquelme, Isabel P.
;
Iacobucci, Dawn
- In:
Marketing in a digital world
,
(pp. 141-166)
.
2019
Persistent link: https://www.econbiz.de/10012123425
Saved in:
6
Antecedents and consequences of adaptive selling confidence and behavior: a dyadic analysis of salespeople and their customers
Román, Sergio
;
Iacobucci, Dawn
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
3
,
pp. 363-383
Persistent link: https://www.econbiz.de/10008403958
Saved in:
7
Fake or credible? : antecedents and consequences of perceived credibility in exaggerated online reviews
Román, Sergio
;
Riquelme, Isabel P.
;
Iacobucci, Dawn
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534117
Saved in:
8
How to calculate, use, and report variance explained effect size indices and not die trying
Iacobucci, Dawn
;
Popovich, Deidre L.
;
Moon, Sangkil
; …
- In:
Journal of consumer psychology : JCP ; the official …
33
(
2023
)
1
,
pp. 45-61
Persistent link: https://www.econbiz.de/10014289722
Saved in:
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