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Differences in milk payment structures by cooperative and independent handlers : an examination from New York State

Munch, Daniel M.; Schmit, Todd M.; Severson, Roberta M - 2020

Persistent link: https://www.econbiz.de/10012242661

Identifying the extensive and intensive effects of generic advertising on the household demand for fluid milk and cheese

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Persistent link: https://www.econbiz.de/10001583653

Decomposing the variation in generic advertising response over time

Schmit, Todd M.; Kaiser, Harry M. - In: American journal of agricultural economics 86 (2004) 1, pp. 139-153

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Modelling household purchasing behaviour to analyse beneficial marketing strategies

Dong, Diansheng; Schmit, Todd M.; Kaiser, Harry M. - In: Applied economics 44 (2012) 4/6, pp. 717-725

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Measuring the impacts of generic fluid milk and cheese advertising : a time-varying parameter application

Schmit, Todd M.; Kaiser, Harry M. - 2002

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Optimal media allocation of generic fluid milk advertising expendittures : the case of New York State

Dong, Diansheng; Schmit, Todd M.; Kaiser, Harry M. - In: Agricultural and resource economics review : ARER 36 (2007) 2, pp. 253-266

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Decomposing the Variation in Generic Advertising Response Over Time

Schmit, Todd M.; Kaiser, Harry M. - 2010

A time-varying parameter model of fluid milk and cheese demand reveals that changes in age composition, race composition, and food spending patterns away from home were most important to changes in generic advertising response over time. Advertising response elasticities indicate that generic...

Persistent link: https://www.econbiz.de/10014029492