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Liberec Economic Forum 2021 : proceedings of the 15th International Conference
Antlová, Klára (ed.); Semerádová, Tereza (ed.) - International Conference Liberec Economic Forum <15., …; … - 2021 - 1st edition
Persistent link: https://www.econbiz.de/10012693083
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Emotional, Cognitive and Conative Response to Influencer Marketing
Semerádová, Tereza; Weinlich, Petr - 2022
Current business statistics and extant academic research stress the importance of influencer marketing. In 2019, the …
Persistent link: https://www.econbiz.de/10014084188