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Impact of locus of control on health message effectiveness
Kong, Ying; Shen, Fuyuan - In: Health marketing quarterly 28 (2011) 4, pp. 354-371
Persistent link: https://www.econbiz.de/10009410495
Cover Image
Impact of Locus of Control on Health Message Effectiveness
Kong, Ying; Shen, Fuyuan - In: Health marketing quarterly 28 (2011) 4, pp. 354-372
Persistent link: https://www.econbiz.de/10009797486