With a view to continue the current growth momentum, excel in all phases of business, and create future leadership in Asia and across the globe, there is a felt need to develop a deep understanding of the Asian business environment, and how to create effective marketing strategies that will help...

1. What Is the Rule of Three? -- 2. Strategies for Generalists, Specialists, and Ditch Dwellers -- 3. How Industries Evolve, Mature, and Revitalize -- 4. Ten Ways to Innovate and Revitalize Industries -- 5. Evolving to the Global Rule of Three -- 6. The New Triad Power: Impact on Global Markets,...