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Marketing-Theorie : eine Einfü...
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Customer relationship management
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Sichtmann, Christina
Kuß, Alfred
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Tomczak, Torsten
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Institut für Marketing <Berlin>
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Berliner Reihe zum Marketing - Arbeitspapier ; Nr. 1 (2006)
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Freie Universität Berlin - Marketing-Department - Arbeitspapiere
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USB Cologne (business full texts)
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Kundenbezogene Informationsprozesse in der Vorkaufphase. Eine informationsökonomische Analyse am Beispiel investiver Leistungen
Saab, Sammy
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Institut für Marketing <Berlin>
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2006
Persistent link: https://www.econbiz.de/10005863247
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